How to Add Users in GA4 in 30 Seconds

Google Analytics Tutorial

Adding a new user to Google Analytics 4 (GA4)? This quick video shows how to do it in just 23 seconds.

Step 1: Visit analytics.google.com

Step 2: Click "Admin" at the bottom left of the page 

Step 3: Click "Account Access Management" 

Step 4: Click the blue "+" symbol at the top right of the page, then click "Add users" 

Step 5: Type in the email address of the new user and select the appropriate permission level