Earlier this week The Bartolotta Restaurants opened their 10th restaurant here in the Greater Milwaukee area, called The Rumpus Room. This new Gastropub is a bit of a departure for Bartolottas in that their targeting a younger demographic than they currently entertain at their other fine dining establishments. With this change, Bartolottas implemented a highly successful social media plan targeting 28-40 year olds. Below are some of the key areas they focused on.