It is officially football season. And for Packer fans, things are off to a great start!

Over the weekend, I had the opportunity to see how the “older generation” views Facebook, how there’s so much information and networking on the site. As the conversation went on, I was thinking about the major changes Facebook has made since it first launched in 2004. 

In the NFL and the business world, relationships will come to an end. In the case of Al Harris, his relationship ended when the Green Bay Packers released him a few weeks ago due to a knee injury. It's what Al Harris did next that is a lesson any business should take notice of. Harris took out a full page ad in the Sports section of the Milwaukee Journal Sentinel and said "Thank You" to all of his supporters and fans with a heart felt note in the ad.

When putting together a social media strategy, focus on the small things to help drive big success. Companies often struggle with the notion of where to begin - especially those companies that sell a large number of products or services. By starting too big, you could be setting yourself up for failure - OR preventing yourself from starting at all.

Have you heard of inbound marketing? If not, we wanted to take this opportunity to give you a basic overview of how inbound marketing can be used to drive more traffic to your website, increase sales leads and convert more of your leads to customers using social media tools and networking sites such as Facebook, Twitter, LinkedIn, YouTube, Blogs, etc.