Mac Productivity Tools for Designers

Ever wish you could add a few hours to your already busy day?  Or maybe clone yourself to get more done.  Since both of these are pretty unlikely to happen, there’s an easier way to accomplish more in less amount of time.  The key is being more productive.  Whether its simply staying focused on the task at hand or streamlining your process, there are tools available to help you work smarter.  Here are a few of our favorites:

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Author: Brian Brinkman

Examples of Milwaukee Non Profits and Business using Social Media

Here are a couple good examples of both business and non profits using social media here in Milwaukee.

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Author: Steve James

Social media. You were born for this.

I think most companies these days know they need to get involved with social media. But what typically prevents them from taking the leap is “their lack of understanding” – (their words, not ours). Our belief is that every human being was born to use social media.

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Author: Jeff Coon

5 Steps to Filter Your E-mail in Mac Mail

I started realizing how much e-mails cause interruption in my day and I had to take an audit of how many of my e-mails are really just  e-newsletters that I subscribe to rather than client e-mails. To my surprise I quickly counted over 30 e-newsletter subscriptions from anything fromGoogle AlertsLinked In Updates, Social Media ExaminerMarketing Profs,BizJournal, etc.

Add a Rule to Mac Mail
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Author: Steve James

Mac Security Made Easy

Do you work in an environment that requires a security password to login? Whether your in a corporate environment or you just don’t want your 4-year-old accidentally deleting half your hard drive, having a password to login is at times a necessary evil.  All too often you login, answer the phone, and before you know it you have already been logged out.  If this workflow sounds familiar to you, you may want to check out Airlock.

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Author: Brian Brinkman

10 Marketing Resources for 2010 Trends and Predictions

Here are some great articles to read about what 2010 might bring in terms of marketing and social media. Enjoy! If you have any other links to great articles please add to the comments below.

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Author: Steve James

HOW TO: Set Up Google Alerts

If you aren’t using Google Alerts yet to listen to what’s being said about your company or industry then you should start today. Here’s a quick overview of how to get it set up.

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Author: Steve James

Digital Design and Converting Advertising Messages using an Exhibio System

A few months ago a client asked us to work with them on developing custom design templates for digital signage in their office lobby. The system they are using is Exhibio which is a system that lets companies build digital billboards for in their office, hotel, restaurant, etc. After installing the Exhibio hardware/software and connecting it to your tv of choice you are able to use a web accessible content management system to design/manage what you want to appear on your tv as digital signage.

Exhibio Web Site Digital Signage
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Author: Steve James

WTF – WhatTheFont.com is a Font Matching Web Service and a Huge Time-Saver

Recently we had a new client ask us to design some holiday packaging and also update a point of purchase display box. The printer passed along the old files from the POP display but the fonts were created as outline in Illustrator. Knowing the situation with the previous design firm and our new client, I wasn’t going to get the files that had the original working fonts. My first reaction was to start browsing through Suitcase (font organizer) and just hope to find a match. This process would have wasted at least 20 – 30 minutes so instead I asked someone in our office and was directed to WhattheFont.com to see if I could find the match.

Word "Simply" uploaded to Whatthefont.com
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Author: Steve James

The value of understanding your customers

Last night my wife, our 3 kids and I had a big night out at the grocery store -  more specifically, Festival Foods. We often shop at Festival Foods for a number of reasons (not the least being their sweet liquor department). They’re certainly not the cheapest store in town, but they understand our needs as parents with small children, and make it convenient for us to purchase their “goods and services.”

Parking Sign
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Author: Steve James