Want to make video but all you have is Photoshop? No problem! Adobe Photoshop has video editing capabilities that you can use to make professional looking marketing videos.
Let’s walk through a few basics of making and editing video in Photoshop. This blog and video will give you a quick overview of:
This video tutorial is intended for those with a basic understanding of Photoshop, if you are completely new to Photoshop check out these beginner Adobe tutorials!
Not seeing the size you need? You can build a custom video size by typing in the pixel width and height on the right hand size then selecting create.
Once your video or photo has been moved to your working video document, resize your media to fit (if needed). You can shrink or expand your media by hitting Command-T to select your media, then pulling on the image.
Moving layers in Photoshop video is very much the same as moving them in regular Photoshop documents. You can select your layer in either the Timeline or the Layers Panel and either drag them to be in the order you want them, or use Command-[ or Command-] to move them up or down.
To shorten or extend the length of a layer, hover over the front or end of the layer rectangle on the timeline and drag it shorter or longer.
Your shape will appear on your video timeline like any other layer.
Once you have applied fade to a layer it will show up on the layer as a little rectangle. You can drag this rectangle to make your fade longer or shorter.
Many people have discovered the generative fill tool for images in Photoshop. What they may not realize is that this can work on video layers as well!
The video above walks through this process.
Note: This process works best with "stationary" backgrounds.
For best results, you'll want to use video with a stationary camera where the subject is not moving off to the sides. For these edits to look good, the background must be still.
Ideal videos for the generative fill background would be a person sitting and talking to the camera or a product being used while remaining in a fixed location. (Think microwave with a spinning tray.)
So how did you enjoy your crash course?
Many of you already familiar with Photoshop will probably pick up video editing in this software reasonably fast as most concepts from image editing transfer over very smoothly. In fact, pretty much anything you can normally do to an image layer, you can do just as easily with a video layer. Hue, saturation, masking, opacity, you name it! Once you master the basics of video editing in Photoshop, your possibilities are almost endless.If you’re looking for other resources on how to take your video marketing to the next level, check out some of our other video resources!
Still have video editing questions, or want to talk strategy on how you can use video in your marketing flywheel? Reach out to us, we’re happy to help.