Twitter is just one of the many social media channels businesses and individuals use to connect and create leads. As a business, Twitter is used to share the latest news and product with customers, as well as sharing content of other businesses to generate leads. For an individual looking to make it in the world, using Twitter helps to connect with leaders in their industry of interest and learn from them. Using Twitter properly and effectively is another story and does not happen over night. Here are some articles that teach the proper way to use Twitter to benefit you and your business.
How to Use Twitter Hashtags to Generate Event Marketing Buzz
Create an impression and make your business stand out with a customized #hashtag. Alison Savery, of HubSpot Blog, explains how to use hashtags for events and to help measure success. In this article:
- Why use a hashtag
- Strategy behind a hashtag
- Have effective hashtags
Don't Let Customers Become Angry Birds on Twitter
Even though communication is online and not in person, customer service still needs to be present and proper. Tammy Kahn Fennell, of Social Media Today, shares an experience of an upset customer on Twitter and how she handled the situation. In this article:
- Get more out of 140 characters
- Don’t take it too personally
- Twitter doesn’t sleep
How Entrepreneurs Can Connect With Twitter Influentials
This is for all those individuals out there that want to make something of themselves and connect with highly regarded leaders in their industry. Carol Tice, of Entrepreneur, teaches how to find those leaders and catch their attention. In this article:
- Join the right communities
- Share their content – retweet
- Make yourself visible to them
How do you use Twitter to promote your business and generate leads? Has Twitter helped you or your business?
