As 2010 ends, let's reflect on how many B2B corporations have been made aware that their online presence is losing out to competitors who "get" inbound marketing and social media. For many of these corporations, the focus in 2011 will be to grow social networks, drive more quality leads online, and be able to measure and track their inbound marketing campaigns.
Here are four key topics that every marketing department will be discussing in 2011:
The following articles have been taken from a few great leading web sites within each of the above categories - these are their 2011 predictions:
Find and Convert
Why 2011 is the Year of Content Marketing
by Bernie Borges
Marketing Sherpa
New Chart: Expected Changes in B2B Marketing Budgets for 2011
by Jen Doyle
Social Media Today
11 B2B Marketing Predictions for 2011
by Paul Dunay
Blue Focus Marketing
Top 11 Ad Agency Predictions for 2011
by Cheryl Burgess
MarketingProfs
Predictions From Customer-Experience Experts for 2011
by Linda Ireland
Open Forum
5 Trends that Will Shape Small Business in 2011
by John Jantsch
Mashable
6 Predictions for Digital Advertising in 2011
by Jesse Thomas
Smart Blog on Social Media
Why 2011 will be the year of social-media convergence
by Jesse Stanchak
Entrepreneur Magazine
10 Social Media Trends for 2011
by Starr Hall
Social Media Today
Seven Predictions for Social Media in 2011
by AmithaAmarasinghe
Social Media Today
5 predictions for social media in 2011
by Trevor Jonas
oneforty.
4 Social Media Predictions for 2011
by Janet
ReadWriteWeb
10 Ways Social Media Will Change in 2011
by Ravit Lichtenberg from Ustrategy.com
Search Engine Land
SEM Trends For 2011: What To Expect & What To Do
by Siddharth Shah
Search Engine Land
5 Social Marketing Predictions For 2011
by Ciarán Norris
Search Engine Land
Digital Marketing Trends & Predictions For 2011
by Matt Lawson
Search Engine Journal
5 Link Building Predictions for 2011
by Kristi Hines
I Need Hits
2011 Predictions: Online Marketing Trends
by Courtney Mills
TopRank
SEO Tops Digital Marketing Tactics for 2011
by Lee Odden
Business Insider
Five Unexpected Mobile Predictions For 2011
by Jamie Hall
RCR Wireless
Reader Forum: 2011 mobile industry predictions
by William Dudley
Mobile Marketer
11 trends for mobile apps in 2011
By Kunal Gupta
Mashable
5 Predictions for Mobile in 2011
by Christina Warren